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Jack Shepherd Co-Founder & Marketing Director
Updated on 03 Mar 2023

Top 13 Fashion Marketing Agencies In The UK (2023)

Finding the best marketing agency for your Fashion brand is no easy task.

You could try searching around for one on Google, but how can you know if you could trust that they're actually reliable & known for work that's best in the industry?

In a time when even major fashion brands and retailers are struggling, and there's more competition than ever, you ensure you're selecting the right marketing partner very, very carefully.

Finding the best fashion marketing agency for your needs can help you create a winning strategy that will get your brand noticed whilst acquiring new customers at scale, and of course, profitably.

This is exactly why we've created this article to help you find the best fashion marketing agency for you and the goals you're looking to achieve!

From Fashion Marketing Agencies in the UK that specialise in performance marketing, PR, Influencer Marketing & Luxury fashion - we've covered it all, so you don't need to go looking anywhere else.


Let’s dive in.

What Makes a Top Fashion Marketing Agency?

Before we jump into the full list, it's important you know the reasons behind why we've included each agency in the list.

  • Experience and know-how: You need a team of experts who have vast experience in marketing fashion brands. An agency needs to know what makes your potential customers want to buy from you - whether that's what your creatives look like or the type of audiences you're targeting. Additionally, you want an agency that has built up extensive insight throughout the years and knows how to use that insight to best serve your brand’s marketing goals.
  • Agency niche: Some agencies do well with mass-market brands, luxury brands, or online retail. Find out what they are good at and how they can help your brand gain the attention of your target market.
  • Tools and strategy: Get an idea of how they develop a strategy to help you meet your goals. Find how their process can help your situation. It can never be a one-size-fits-all approach since every client they work with is different.
  • Results: Make sure the results they promise you are realistic ones. Ask them for case studies on other Fashion brands they've worked with to see if it's relevant to your brand and the services you are looking to get help with.

Beyond putting fashion marketing agencies under the microscope, it is also important to trust your instinct. If your gut says something is off, then it might be best to talk to another team.

Now that you know what to look for, let’s look at the best fashion marketing agencies.

Top Results-Driven Fashion Marketing Agency

1. The Social Shepherd

Top Fashion Marketing Agency

Yes, that’s us.

Thankfully, we're regarded as one of the best fashion marketing agencies in the UK today.

We are proud of our achievements, and this is not an unfounded claim. We can back it up with data. We have delivered results that have pleased our clients and their customers.

At The Social Shepherd, we help fashion brands grow through our services:

  • Paid Social: Our team uses Facebook Ads, Instagram, TikTok, YouTube, Pinterest, and Snapchat to help brands get a good return on their marketing spending. The results we have achieved for our clients helped us win awards, such as the Best Paid Social Campaign of the Year at the Biddable Media Awards, and was highly commended at the Performance Marketing Awards.
  • Paid Search: We have experts who can help you with Google Search Ads, Google Shopping, Microsoft Ads, and more.
  • Social Media Management: We implement organic social & community management strategies engineered to develop your brand's engagement and reach with content created to educate, inspire, promote & entertain your audience.
  • Video Production: Tap into the power of excellent visuals with video creatives that will catch people’s attention and make them stop scrolling on their devices. This can help your brand get the ROI you want.
  • Influencer Marketing: Using our extensive network of content creators and influencers, we help fashion brands drive revenue and increase their bottom line.

At The Social Shepherd, we design and build digital marketing strategies for fashion brands that aim for fast growth and improved ROI.

Here are some results that we have been able to achieve:

  • Nu-In: A fashion-forward, affordable, and sustainable fashion brand that we’ve been able to scale considerably with Paid Social. Our video team also creates video ads out of their existing assets, allowing us to refresh their creatives every week. During our first five months working with them, we were able to help them rake in 19,000 purchases, a 30% increase in ROAS, and a 243% increase in monthly ad spend.
  • Love Leggings: This well-loved brand in the UK approached us to help them with their Facebook ads and other paid social media channels, including Pinterest and Snapchat. We restructured their accounts and optimised their creatives. As a result, we increased their ROAS across the board and helped them achieve a 598% YoY increase in revenue from paid social.
  • Passenger Clothing: This sustainable and ethical-focused brand approached us to help them grow, as their previous agency couldn't scale their spend anymore. We increased their revenue by 3.71x, as well as won not one but two Paid Media Awards UK in 2022 for Best Integrated Paid Media Campaign & Best Use of Facebook/Instagram Ads.

We also work with several other fashion brands across our core services.

So, if you’re interested in working with The Social Shepherd on your fashion brand because you’re growth & results-focused, then click here to book a free strategy call with us now.

Top PR Fashion Marketing Agencies


The team of fashion marketing professionals at LABEL handles any type of campaign to help your fashion brand stand out. They primarily focus on the visibility of your brand on different marketing channels to drive conversions.

Working out of Manchester, LABEL has served brands such as Regatta, Proactive, Mark Hill, and Lavish Alice.

Label PR - Manchester Fashion Marketing Agency

3. Alioze

Being in the business of PR for fashion brands since 2008 shows how this company has weathered the test of time in a highly competitive industry. Alioze is a digital-oriented fashion marketing agency that focuses on traffic acquisition, web development, and marketing.

With offices in London, Edinburgh, and Glasgow, Alioze has worked with Dior, Cattier, Guerlain, Petrossian, and more.

Top Marketing Agency Specialising in Fashion Marketing

4. Boudoir PR

Headquartered in London, Boudoir PR is one of the leading fashion and beauty PR agencies in the UK today. They offer a full line of services that serve sectors such as fashion, beauty, luxury goods, beauty, and well-being.

The BPR team will work like your own in-house team that gives their all to impact your brand.

Some brands they have worked with include Finders Keepers, Public Desire, StarSkin, CHARLES & KEITH, and Melinda Maria.

Best Fashion PR Marketing Agency

Top Luxury Fashion Marketing Agencies

5. SUM

We love SUM because they know luxury and are experts on how to position your fashion brand so the most discerning eyes will notice.

They are headquartered in London and have worked with big names such as Jimmy Choo, Ame Jewelry, Claudia Schiffer Cashmere, and Liliana Guerreiro.

SUM - Top London Luxury Fashion Marketing Agency

6. Verb Brands

This luxury fashion marketing agency covers all bases, from web design and SEO to social media, influencer marketing, and paid performance marketing.

Jimmy Choo, Boodles, Ports1961 and Calzedonia are just some of the brands that Verb Brands have worked with. They have offices in the United Kingdom and the United States.

Luxury Fashion Marketing Agency (SEO, Social Media & Digital Marketing)

7. Texture

The team at Texture consists of individuals with a deep understanding of digital commerce and luxury branding.

They have experience in working with premium brands and use cutting-edge techniques combined with traditional approaches to achieve targets.

The London-based firm has worked with FaceGym, JOSEPH, Hunter, Monica Vinader, among others.

Digital Marketing Agency for Fashion Brands in London

Top Influencer Marketing Agencies for Fashion Brands

8. Socially Powerful

The UK-based company, Socially Powerful is one of the leading fashion influencer agencies today. They aim to ensure your brand finds its perfect match on their network of influencers who can provoke conversations and inspire people.

They have served brands such as Timberland and Descente.

Fashion Influencer Marketing Agency UK

9. IMA

If you need help with digital influencer marketing for your fashion brand, IMA can deliver results using their tried and tested strategies.

Their network of influencers can also help amplify your brand’s story.

Being one of the pioneers in influencer marketing, it has worked with well-known brands such as Under Armour, Bally, Diesel and Moncler.

Best & Leading Influencer Agency for Fashion Brands

10. Ykone

An influencer marketing agency, Ykone has more than 9 million influencers under its umbrella and creates over a hundred campaigns each month. This makes it one of the top influencer marketing agencies for fashion, beauty, and luxury brands today.

Ykone has offices in Paris, Milan, Berlin, Dubai, New York, and other parts of the globe. The agency has worked with brands such as Dior, Burberry, Gucci, Cartier, Louis Vuitton, Chanel, and Chopard, just to name a few.

Top Fashion Influencer Agency

Top Creative Fashion Marketing Agencies

11. We Are Folk

A creative studio with a network of the best minds in the luxury and fashion industry, Folk is one of the most sought-after fashion marketing agencies today. They can help you build your brand online and drive engagement with your audience.

They focus on telling the story of your brand and craft creatives that help position your brand with the proper tone and voice.

They have served brands such as Hermes, Amanda Wakeley, and Hackett London.

Creative Fashion Marketing Agency UK

12. Spring Studios

If you are looking for an agency that can create effective communications for your fashion brand, Spring Studios delivers.

Their clients include Breitling, Diesel, MAC Cosmetics, Lee, Bulgari, and Vogue, just to name a few.

Best Creative Agency for Fashion Brands

13. NOT

This agency builds digital infrastructure for fashion brands to help them thrive in the very competitive world of fashion. A London-based creative studio, NOT helps fashion brands with branding, eCommerce, content, web development.

They have worked with TopShop, Off-White, Marks & Spencer, Byredo, Debenhams, and more.

Best Creative Studio for Fashion Brands

Why Hire One of the Best Fashion Marketing Agencies?

As you know, the fashion industry is a cutthroat world, and you need to have all the tools to survive and thrive.

The Social Shepherd can help your brand be heard and make an impact. We can make you stand out from the competition using our proven techniques and strategies based on data.

Our team offers bespoke services that can help you, whether you are a well-established or a challenger fashion brand.

So if you'd like to have a chat with our fashion marketing team, then get in touch today by clicking the button below.

Speak with our Fashion Marketing team now!
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