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Have You Herd? Social Media Podcast
16 mins
23 Feb
OpenAI Launches Text-To-Video AI Model Sora
Did you hear about OpenAI's latest tool? Seb & Chris, from our Creative Production department, talk about the rise of AI tools for creative and the impact these could have on the industry.
7 mins
16 Feb
The Questions You’ve Always Wanted to Ask A Marketing Agency
No-meeting Fridays? Best office DJ? Get to meet The Social Shepherd team while they ask each other work and non-work-related questions.
20 mins
16 Feb
Starting a Business in Our 20s; What We’ve Learnt
How did our Co-Founders start a business in their 20s? Jack and Zoe talk about the challenges they've faced as well as all the positives of growing their own business.
13 mins
09 Feb
Gifted Influencer Campaigns - How to Do It Right
Do you want to increase brand awareness? Lucy and Becci, from our Influencer Marketing team, talk about the power of gifted campaigns and building relationships with influencers to increase visibility for your brand. Do you want to increase brand awareness? Lucy and Becci, from our Influencer Marketing team, talk about the power of gifted campaigns and building relationships with influencers to increase visibility for your brand.
8 mins
09 Feb
How To Structure Performance Max Campaigns for Maximum Profit | Google Ads 2024
Do you want to increase your Google Ads ROAS? Listen to Joey & Jakub talk about the best bidding strategies as well as best practices on how to structure your Performance Max campaigns to increase performance.
7 mins
02 Feb
Crazy Business Growth in January | New Starters & 2023 Results
Ever wondered what goes on in a Social Media Agency? Watch what goes on at The Social Shepherd's HQ, as well as team growth and celebrating successes.
8 mins
02 Feb
Will AI Replace Marketing Jobs? | The Future of Digital Marketing
Do you think AI will take our job? Listen to The Social Shepherd's team, awarded Best Large Social Media Agency in the UK, talk about how they use artificial intelligence to boost performance and find inspiration.
19 mins
02 Feb
How to Use AI for Social Media Marketing
Do you want to increase your brand's revenue? Listen to Joey & Adam discuss how AI-powered Advanced Shopping Campaigns on Meta can help you boost your sales by reaching the right audiences on social.
25 mins
26 Jan
Social Media Manager Debunks The Biggest Industry Myths
Ever wondered if you should be on every platform? Listen to Zoe & Bobby talk through some of the most common social media misconceptions and myths.
9 mins
19 Jan
ASA Guidelines: The Big Mistakes Influencers Are Making
Do you know how to label advertising content correctly on social? Listen to Zoe & Lucy talk about who the ASA are and why it's important to label content correctly.
20 mins
12 Jan
What On Earth Happened in 2023?!
New year, new goals! Listen to our Co-Founders, Zoe & Jack, talk about their 2203 achievements and set new goals for 2024.
17 mins
12 Jan
Influencer Marketing Predictions 2024 | Are influencers relatable enough?
Will Influencers take over TikTok Shop? Listen to Lucy & Jack talk about their Influencer Marketing predictions for 2024.
20 mins
12 Jan
Social Media Predictions 2024 | Do Followers Matter Anymore?
Are social media platforms the new search engines? Listen to Zoe & Jack talk about their social media predictions for 2024.
15 mins
12 Jan
Paid Media Predictions 2024 | Will AI Take my Job?
When will 3rd party cookies sunset? Listen to Joey & Jack talk about their Paid Media predictions for 2024.
8 mins
15 Dec
How to Repurpose Content on Social for Maximum Reach
Should you be cross-posting on social? Listen to Zoe & Jack talk about the do's & don'ts of repurposing content on social and their best advice for reusing pieces of content.
15 mins
15 Dec
TikTok SEO: How To Optimise Your Content For More Views
How does social SEO help content get more reach? Listen to Bobby & Jack talk about what social SEO is and how to optimise your content and platforms.
7 mins
15 Dec
Surviving Black Friday in a Social Media Marketing Agency
What does Black Friday really look like from a Social Media marketing agency's point of view? Watch The Social Shepherd team plan & go through the biggest shopping event of the year.
13 mins
05 Dec
Why The Fastest Growth eCommerce Brands Use This Attribution Model
How to properly attribute your revenue to your marketing activities? Listen to Joey & Jack talk about why you shouldn't stick to one attribution model or window and instead use three different layers to see the big picture.
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