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The Social Shepherd Updates
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Have You Herd? Social Media Podcast
17 mins
05 Dec
3 Social Media Strategies To Implement in 2024
What are the current opportunities for brands on social? Listen to our Co-Founders, Jack & Zoe, talk about how to measure the value of organic social, how social commerce has changed and how to optimise content for social.
7 mins
05 Dec
UK's Fastest-Growing Social Media Agency Expands to the US
Are we opening a second office? The Best Large Social Media in the UK has decided to open a new office in the US to onboard more clients on the other side of the globe.
20 mins
05 Dec
Influencer Marketing Strategies That Work in 2024
Is it important to use brand ambassadors as a part of a marketing strategy? Listen to our Influencer Marketing Director, Lucy, talk about what makes a good brand ambassador and how brands can benefit from them.
13 mins
05 Dec
How To Scale Google Ads Using Broad Match
What are Broad Match campaigns? Listen to Joey, our Senior Paid Media Director, talk about how these Google campaigns have evolved and the best practices to achieve maximum performance.
6 mins
28 Nov
Our 5th Birthday at the UK's Best Social Media Agency
Want to see behind-the-scenes of The Social Shepherd's 5th birthday party? Join us for a wild west-themed day full of celebrations and fun.
14 mins
28 Nov
How to Change Marketing Careers Successfully
What should you know to work in marketing? Listen to our Senior Commercial Manager, Jacob, talk about his career journey, his key takeaways and learnings, as well as the most important skills to have as a marketer.
14 mins
13 Oct
Behind the Scenes of the UK’s Fastest-Growing Social Media Agency
Want to know what goes on behind the scenes of a social media agency? The Social Shepherd vlog is back with our Co-Founders showing what a typical week looks like.
11 mins
13 Oct
Top Influencer Marketing Strategy for Black Friday
Want to build an influencer marketing campaign that delivers? Listen to our Influencer Marketing team, Zoe & Lucy, talk about what to keep in mind when planning a Black Friday influencer campaign and best practices to improve results.
14 mins
13 Oct
The Ultimate Paid Social Checklist for Black Friday Campaigns
Are your paid social campaigns ready for Black Friday? Listen to our Paid Media Directors, Amber & Joey, talk about all the essentials you need to check before peak season and their best advice to maximise conversions.
25 mins
13 Oct
How to Maximise Your Social Media For Success On Black Friday
Is your brand ready for Black Friday? Listen to our Co-Founders, Jack & Zoe, talk about the importance of starting peak season planning months in advance and best practices for all your social-related marketing activities.
14 mins
13 Oct
Stop Doing This in Your Influencer Strategy
Why is it important to use brand ambassadors as a part of a marketing strategy? Listen to our Influencer Marketing team talk about what makes a good brand ambassador and how brands can benefit from them.
10 mins
13 Oct
How to Expand Your Brand Globally With Facebook Ad Campaigns
Want to successfully expand internationally? Listen to our Paid Media team talk about the importance of localisation and transcreation.
9 mins
13 Oct
How to Get Better Content For Your Socials
Want to elevate your brand' socials? Listen to our Influencer Marketing team talk about a new service we've just launched and the benefits it'll have for brands & content creators.
27 mins
01 Sept
How We've Grown Our Social Media Agency & The Challenges We've Faced
Are we on track with our business growth plans? Listen to our Co-Founders, Jack & Zoe, talk about the challenges we've faced this year so far, where we are now as a business and our aims for the next six months.
15 mins
01 Sept
The 5 Steps to Follow for Crisis Management on Social Media
What should you do when a crisis threatens your brand? Listen to our Client Services team talk about the types of crises and the key steps to follow as a brand representative.
13 mins
01 Sept
Brand vs Performance Marketing: What's the Difference?
Should you pick one or master both? Listen to our Paid Media team, Joey and Amber, talk about the benefits of both and how to make the most out of them to grow your brand.
10 mins
28 Jul
Dealing With Imposter Syndrome as a Business Owner in Your 20s
How to overcome imposter syndrome? Listen to our Co-Founders, Jack & Zoe, talk about how they experienced imposter syndrome during their early stages & how they've learned to build confidence in themselves.
11 mins
28 Jul
The Importance of A/B Testing to Boost Campaign Performance
Do you want more insights for your paid social campaigns? Listen to our Paid Media team talk about the importance of A/B testing and best practices on how to get the most out of it.
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