The Social
Media Podcast

Pop Culture has become the driver of social media trends; so how can marketers stay in the loop and keep their brands relevant?

This week, our team discusses the most underrated and overrated social platforms in 2025, looking at their potential across organic and paid strategies.

This week, the team talks about outdated social media strategies and shares advice on how to future-proof campaigns and content.

This week, the team talks about the rise of niche communities, as well as how brands can use platforms like Reddit, Substack and Discord as research tools.

This week, the team is talking about the different departments within a social media agency as well as their top advice on how to land your dream marketing job.

This week, the team are talking about social media usage amongst kids and teenagers, from the point of view of the parents, as well as how they manage consumption and time spent online.

This week, the team are talking about their social media predictions for the year ahead, including a very likely TikTok ban, the rise of social commerce, kids on social media and more.

Listen to our Social Media team, discuss all of the marketing updates from the week, how they got into their social careers & their top advice on how to get a job…

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, Steven Bartlett's latest drama with the ASA and our favourite brand collaborations…

Listen to Jack, our MD, discuss all of the marketing updates of the week, US Election marketing tactics & the importance of being reactive on social…

Listen to Jack, our MD, discuss all of the marketing updates of the week, the newest AI talent manager by Grace Beverly and the latest trends in sporting events…

Listen to Jack, our MD, discuss all of the marketing updates of the week, the best marketing campaigns and how influencer creative freedom might be coming to an end…

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, how we got a lead thanks to ChatGPT and how AI will take over our jobs…

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, doing the weekly shop on TikTok, Apple Music versus Spotify and childhood nostalgia…

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, the advertising industry then vs now, Glastonbury social media trends and more…

Listen to Jack, Joey & Adam, discuss how Made by Mitchell was the first UK brand to reach $1m in sales in 24 hours on TikTok Shop, plus updates to TikTok, Meta & Pinterest

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, the reality of working on social and our controversial opinions on some platforms…

Listen to Zoe, our CEO, discuss all of the marketing updates of the week, Euros campaigns, Instagram being more intrusive with ads and the most important metrics to track on social…