We're an Award-Winning Paid Social Agency
Having recently won 'Best Use of Facebook & Instagram Ads' and 'Best Integrated Paid Media Campaign of the Year' at the Paid Media Awards, our team knows how to build & optimise full-funnel Paid Social strategies that grow brands at scale.
Our Paid Social team manages budgets between £10k - £500k+ per month, so has an understanding of how to rapidly scale ad accounts and deliver consistently profitable campaigns for larger brands.
We're an Agency That Understands Creative
Paid Social agencies that don’t understand creative, will see the ROAS they once promised quickly fall off a cliff.
That’s exactly why not only do we have best-in-industry media buyers who are a part of our team, but we also have built our creative team to match. Giving you access to videographers, graphic designers, animators & motion graphic designers for your brand.
Our team of creatives produce high-performing ads that convert more customers and lower your cost per acquisition costs.
We Have A Multi-Channel Approach To Diversify Your Customer Acquisition
Our Paid Social team takes a multi-channel approach to diversify your customer acquisition source and scale budgets effectively.
We hold no bias where budgets are spent and truly care about delivering the best results for the brand that will drive consistent growth.
Our diversification strategies allow you to reach new users, reduce performance volatility, and increase your ability to scale.
Thorough Analysis & Reporting
To make the right decisions on your paid social spend, it’s important to have a robust reporting solution that can break down all your data into easily digestible numbers.
Our custom reporting breaks each platform down, as well as shows you which campaigns, audiences, creative and copy are driving performance.
We’re also able to build in metrics that are vital for your business to track, making it completely bespoke to you.
Why do brands choose to work with The Social Shepherd?
- We drive consistent results and have increased 93% of our clients ROAS and revenue within the first 3 months of working together.
- We're a Multi-Award Winning Agency, having won 4x awards for our Paid Social campaigns.
- We've been recognised by Meta as one of their Business Partners, which is given to us due to spending more than £7m a year on Facebook Ads alone.
- We deeply understand creative, and what ad creatives will drive performance at every stage of the funnel for your brand.
- We build holistic reports that help you understand attribution for each paid social channel. Using Google Data Studio + Supermetrics.
Discover How Our Paid Media Team Can Help You
Listen to Jack, our Co-Founder & Marketing Director, and Joey, our Paid Media Director, introduce the team and what they can do for your brand.
As well as best-in-industry Paid Social management, our creative team has produced these conversion-focused videos.
London Basin Co
Glasses Direct
FOGA
Beebombs
Waterside Holiday Park
Snack Surprise
Don't just take our word for it. Here are some of our results!
View More Case Studies“Couldn't recommend the Social Shepherd team enough... We've been working with them for a little over a year now. They've scaled our ad spend 5x and increased our ROAS by 87%.”
Our Paid Social Process
1
Planning & Research
We examine your historical ad account performance and product sales data to build out the best campaign structure for your business.
2
Optimisation & Testing
Our paid social agency is not one to set and forget campaigns. Every day our team works on your ad account and tests video creatives, copywriting and targeting.
3
Creative Design
Our team of creatives can produce video campaigns, edit your existing assets and shoot beautiful content designed to lower your cost per acquisition on paid social.
4
Tracking & Reporting
The Social Shepherd use our custom reporting dashboard to understand what’s driving the most performance, so we can double down on what’s working. Using a combination of Google Data Studio & Supermetrics to showcase all of your activity, in an easy to understand report that's accessible 24/7.
FAQ
You look good, but how much do you charge?
We've been told we're very well priced compared to other agencies and the ROI we consistently drive for our clients.
Our pricing structure is super simple and flexible to ensure both you as the client and us as the agency can grow together.
What size of brand do you work with?
We work with brands that are currently turning over between £30,000 and £2,500,000 per month.
We’re able to have the most impact with brands that have great foundations and a product their customers love but want to scale to the next level.
So if you're revenue is between those two figures, and you're ready to scale, get in touch with us today.
I want to work with you, but what if I don't get the results?
As we're confident in the results we can provide, we don't tie clients into long contracts.
Our clients stay with us because it's the best decision for their business.
Simply put, it’s a 3-month contract, moving to 28 day rolling contract after that point - making it easy for both parties.
If that sounds good to you, then get in touch with us today.
Do you also help with Google Ads & Google Shopping?
Yes, we do!
Our Paid Media team includes experts who have managed millions of £ in spend on Google Ads across our current clients and their experience in previous roles.
So if you're looking for an agency that can drive conversions across all paid media platforms, then we could be the right choice for you.